Making a purchase online is always challenging for customers, as they have many concerns and expectations from an e-commerce platform. It is the responsibility of the business owner to choose the right payment methods. Digital commerce accounts for 63% of all digital payment transactions. The Magento payment gateways play a crucial role for business owners and customers to generate revenue.

Which is an ideal payment gateway for Magento 2? How do you choose from the wide range of options available on the market? We ensure that after reading this content piece, you will have answers to most of your queries related to Magento payment gateways.

What Is A Magento Payment Gateway?

It is a system that is integrated into the online store as a secure payment service provider. Magento payment gateway will process and manage the transaction through your process. The payment methods will determine the customer experience and engagement with your store.

After the customer places an order at your e-commerce store, it is the responsibility of the payment gateway to verify the transaction details and check if they have enough funds to place the specific order.

Some important elements of a payment gateway that you must know are:

• Merchant account: There is a separate account used for transactions just for the business. Both the business and the customer need a payment gateway to accept and receive online payments.
• Payment Processor: When a business has pricing for customers, the payment processor is the service that will authorize the customer transaction details.
• Encryption: It is better to have PCI-compliant resources that follow the right standards for maintaining security during transactions.
• Maintenance: This is the charge of the payment gateway to ensure smooth and uninterrupted services to the customers. There are Magento payment gateways that do not charge any maintenance fees or have certain limitations.

How To Select The Payment Gateway For Magento 2 Store?

1. Highly Flexible

You understand that the e-commerce business is growing fast and following the latest demands of the customers. Like Magento Community Editions, it is perfectly designed for scaling or start-up businesses. Magento Enterprise Editions is designed for smaller and larger e-commerce businesses.

It is better to choose the right payment processor that provides great support to both your business and customers.

2. Great Compatibility

Magento has specific terms and conditions that should be followed by the payment gateways to ensure they are compatible with the store. Also, pay attention to the integration process, as it makes a huge difference for the platform. There are various tools that help to check the compatibility of the payment gateway for your store.

3. Security

With the increase in online fraud, it is challenging to find the right payment gateway that has strong security features. This will help to ensure that your customers feel safe while completing transactions and that you do not have any cart abandonments due to the payment gateway.

4. Functional Demands

The store has great payment gateway support by default, but there are chances that you will need to integrate extra ones. Before making a final decision, it is best to understand the functionalities you require. They have the majority of the features for users, such as PayPal or PayTrace Payment Gateway.

5. Multiple Currency

You are more likely to be dealing with a global business where customers expect to complete payments in their currency. It is important to have the right method and be transparent about the conversion rates to ensure smooth payments.

6. Smooth Checkout

This helps to retain customers and boost the conversion rate for businesses. The main target is to let the customers complete the transactions hassle-free and faster. Some things you can ensure are:

• No Login: There should be a voluntary sign-in, and only essential data is asked for the transactions.
• Payment Options: Include a dynamic geolocation function that will automatically provide localized currency and country information.
• Fee: Always have a clear and transparent process in place for calculating fees or charges for customers. It is preferable if the merchant discloses the costs to the customer during the purchase process.

What Are Some of The Best Payment Gateway for Magento 2 Stores?

We understand it is challenging to choose the best payment gateway module for Magento 2. Here is a list of the top ones on the list:

PayTrace Payment Gateway

The Magento 2 PayTrace Payment Gateway has some of the best functionalities and services to ensure a better experience during payments. Users can complete transactions through Visa, JCB credit cards, Discover, MasterCard, or Express at their convenience.

PayPal Payment Gateway

This Magento payment gateway already has 170+ million users around the globe, which gives you an opportunity to gain trust easily. It has various strategies to avoid fraud, like advanced encryption, a monitoring platform, and following standard security procedures.

Stripe Payment Gateway

It is one of the Magento 2 payment methods that provides its services in 25 countries. Be it billing customers for recurring transactions, setting up a marketplace, accepting payments, or more, it can all be managed from a single platform. Besides this, the best part is that it enables you to complete payments in 100 currencies.

Amazon Pay

This Magento payment plugin provides customers with secure and streamlined services. Besides this, it ensures an effortless customer experience with minimal information required. There is a processing fee, but no monthly or license subscription for the merchants.

Authorize.net Payment Gateway

This Magento payment plugin provides customers with secure and streamlined services. Moreover, it ensures an effortless customer experience with minimal information required. There is a processing fee, but no monthly or license subscription for the merchants.

Braintree Payment Gateway

It is a full-stack Magento payment plugin that is owned by PayPal. This is highly suitable for online stores as it allows completing transactions using multiple payment methods like Apple Pay, Google Pay, Venmo, and also others.

The Last Tip!

When you are looking for the best payment gateway for your Magento 2 store, it is important to explore its features, benefits, functionalities, and uses. We suggest that you invest your time in knowing your requirements, customer interests, and also payment gateway functions.

Interesting Related Article: 5 Best Secure Payment Gateway Plugins For WordPress.

The post How To Choose The Right Payment Gateway For Magento 2? appeared first on Articoolz.

A logo is an image that is usually housed in the header of a website. It is made up of either symbols, text, or a combination of the two. It is important to keep it simple, easy to reproduce, and easy to remember.

In general, when designing a logo, it is advisable to define the main color and a secondary color used for the website’s development.

The idea is that the logo contains at least the main color that will be used on the website or a combination of the main and secondary colors.

How To Create A Logo And Upload It To WordPress Website:
1. Characteristics Of A Logo In WordPress
2. Where To Create A Logo For A Website?
3. How To Upload A Logo To A WordPress Website?

1. Characteristics Of A Logo In WordPress

Many people tend to create a logo randomly and upload it to their websites. Then they realize that the logo is not visible, looks pixelated, is too big, or does not fit well in the header. Anyway, the logo has not been optimized for uploading to the website.

Usually, this happens due to a lack of knowledge. Before uploading a logo to a website, it is necessary to take into account some parameters to achieve an excellent result.

Image Format

It is recommended that the logo is in PNG format to be designed with a transparent background.

In addition to this format, there are other formats with which logos are usually created, although not all of them usually offer good results:

• JPG – It does not offer the possibility of transparent background, so it would not be a good option.
• GIF – Commonly used for animations. Its use is not recommended for logos as they do not offer a good resolution.
• SVG – It is a good format for a logo, but many WordPress themes are not compatible with this format.

In summary, when you create a logo for your website, make sure it is in PNG format with a transparent background.

Logo Size

Its dimensions determine the size of a logo. A 1000px wide and 300px high logo offers a good resolution but is not a suitable size for uploading to a website.

When you hire a logo designer, the designer generally gives you several versions in various formats and with a very high resolution.

They tend to have large measures (3500px wide and 1800px high, for example) to be used for printing: design of advertising banners, t-shirts, and cards, among others.

2. Where To Create A Logo For A Website?

To create a logo for your website, you have 3 options:

Hire A Logo Designer

If you have enough financial resources, you can hire a graphic designer. Prices usually vary depending on the quality and complexity of the logo and the designer. You will have a very professional logo in no time, but it will cost you much.

Design It Yourself

If you have some design knowledge and are familiar with programs like Photoshop, you can venture to design your own logo. With some creativity and by watching some videos on YouTube, you can design a logo that fits your website. You will have a professional logo (depending on your skills), free, but it will take you more time.

Online Platforms

It is an option that you will have a logo in a very short time as well. It is the best option if you do not have the time or much money to hire a professional.

There is a platform called DesignEvo. It is a web platform where you can create logos of any type, size, design, and color for your website. Wish the 10,000 professionally designed logo templates and millions of icons in this tool. You will make a unique logo that amazes your visitors finally.

3. How To Upload A Logo To A WordPress Website?

Once you have downloaded the logo, rename and optimize the image basically.

In general, I recommend renaming an image to coincide with the title of the page or entry where it will be uploaded. In the case of the logo, you can rename it as logo.png since it will be a generic image that will be on the entire website.

Log in to WordPress, go to the Appearance → Customize, and click the “Site Identity ”option.

1. Click “Select Logo”.
2. Upload the logo to WordPress and click the Select button.
3. A window will open to crop the image. Click the Don’t Crop button.
4. Then the logo is uploaded. If the title of the site still appears in text format, choose the Show site title check box. You will see how now only the logo appears.
5. Click “Publish” to save your changes.
6. Open your website in the browser so you can see the changes.

Following these simple steps, we have uploaded a logo to WordPress.

Conclusion

With this information, you will be able to advance in the design of your website. There are still more steps to be taken to achieve a fully functional and SEO-optimized website.

Be patient that, little by little, you will have more practice, and you will obtain excellent results.

The post How To Create A Logo And Upload It To WordPress Website appeared first on Articoolz.